Email Marketing Software Built for Nigeria
Naira billing, WhatsApp and SMS alongside email, and a Lagos-based team, not a US platform with a currency converter bolted on.
Naira billing, WhatsApp built in, Lagos support, and payment triggers for the processors Nigerian businesses actually use.
Billed in Naira, not a dollar invoice that moves with the exchange rate
Email marketing platforms serving Nigerian businesses still tend to bill in US dollars, so the invoice changes every time the naira does, and paying it becomes its own monthly hassle. CircleHQ bills directly in Naira: Starter is ₦25,000 a month, no FX fees, no dollar conversion. Mailchimp, Brevo, and ActiveCampaign all bill in USD only, which makes CircleHQ meaningfully cheaper for local teams once currency swings are factored in, not just on the sticker price.
Reach customers on WhatsApp, not just an inbox they might not check
Email competes with SMS and WhatsApp for attention in Nigeria, and for a lot of customers, WhatsApp is the channel they actually check first. CircleHQ connects WhatsApp alongside email and SMS in the same platform, so a promotion, an order update, or a receipt can go out on whichever channel actually reaches someone, using the same contact list and the same automation builder instead of three separate tools stitched together by hand.
A Lagos-based company, not a support ticket queued in another timezone
CircleHQ is based in Lagos. That matters when something breaks outside a US or European support team's working hours. It also means the product gets built around how businesses actually operate here, Naira pricing, WhatsApp as a primary channel, Paystack and Flutterwave as real payment triggers, not general features borrowed from a platform built for a different market first.
Domain authentication handled automatically, wherever you're sending from
Deliverability is a real barrier for a business sending email from Nigeria, inbox providers are more cautious with unfamiliar sending domains. CircleHQ sets up SPF, DKIM, and DMARC authentication automatically for every account, so there is no DNS configuration checklist standing between signing up and a campaign that actually lands in the inbox.
Migrate from Mailchimp, Zoho, Brevo, or ActiveCampaign without starting over
Switching platforms usually means rebuilding a contact list and every template from zero. CircleHQ supports migration from Mailchimp, Zoho Campaigns, Brevo, and ActiveCampaign, with full migration support included on the Custom plan and guided contact and template import on the other plans, so a Nigerian business does not lose months of email history moving to a platform actually priced for the market it operates in.
One platform for email, SMS, WhatsApp, and the automation between them
Running separate tools for each channel means separate contact lists, separate reporting, and no single view of what a customer actually received. CircleHQ keeps all three channels under one contact record, so a segment built from email engagement works the same way for an SMS or WhatsApp send, and Circle AI can build sequences that follow up across channels instead of resending the same email to someone who already ignored it twice.
Built for the industries driving Nigeria's economy
Fintech is one of Nigeria's most active industries online, and CircleHQ connects directly with Paystack and Flutterwave, so a successful payment, a failed charge, or a new subscription can trigger a workflow automatically, receipts, upsells, win-back sequences, without a developer wiring up a webhook by hand. That kind of payment-triggered automation matters more for a Nigerian fintech or e-commerce business than for a platform built primarily around a different region's payment stack.
The email marketing stack Nigerian businesses need, priced and built for the market they actually operate in.
Naira billing
₦25,000/month on the Starter plan — no USD invoices, no FX conversion, no surprise charges when the exchange rate moves.
WhatsApp, SMS & email
All three channels from one contact list and one automation builder — reach customers wherever they actually check messages.
Lagos-based team
Support in your timezone from a team that understands how Nigerian businesses operate, not a US help desk queue.
Paystack & Flutterwave triggers
A successful payment, failed charge, or new subscription fires an automatic workflow — no developer webhook setup required.