Features · SMS Marketing

SMS Marketing Software for Nigerian Businesses

Send SMS campaigns and automated alerts from the same platform as your email and WhatsApp, with delivery tracking built in.

SMS + CircleHQ

Same contacts, same segments, same builder — one channel further.

SMS as a core channel, not a bolt-on

SMS is not an afterthought bolted onto an email platform. CircleHQ includes SMS as a core channel alongside email and WhatsApp, using the same contacts, segments, and automation builder, so sending an SMS campaign does not mean logging into a separate tool or exporting a list.

Track delivery and response, not just whether it sent

Every SMS campaign tracks delivery and response metrics automatically, so it is possible to measure whether a campaign actually reached people and drove a reply or a click, not just whether it left the platform. That data feeds the same analytics as email and WhatsApp campaigns, in one place.

Transactional SMS with 99.9% uptime

Transactional SMS — OTPs, order confirmations, delivery updates — runs on the same 99.9% estimated uptime and full delivery logs as CircleHQ's other transactional channels. A one-time code that arrives late or not at all is not just an inconvenience, it is a support ticket, so that infrastructure is held to the same standard as the rest of the platform.

The same segments, one channel further

A segment built from email engagement works the same way for an SMS send — no rebuilding required. Circle AI can also build a segment directly in plain language, for example contacts who have not opened an email in 30 days, and use it for an SMS campaign the same way it would for email.

SMS triggered by a Paystack or Flutterwave payment

CircleHQ connects directly to Paystack and Flutterwave, so a successful payment, a failed charge, or a new subscription can trigger an SMS automatically — a receipt, a payment failure alert — sent within minutes instead of whenever someone checks the transaction log by hand.

What you get

SMS built into your marketing — not bolted on from outside.

SMS on Starter

Included alongside email and WhatsApp on the Starter plan — no separate SMS add-on to buy.

99.9% uptime

OTPs and transactional SMS run on the same 99.9% estimated uptime as the rest of the platform.

Shared segments

Segments from email or WhatsApp apply to SMS instantly — same contacts, no list rebuild.

Payment-triggered SMS

Paystack and Flutterwave events trigger SMS automatically — receipts, alerts, no developer needed.

Frequently Asked Questions

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